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McComb, Gordon Web Commerce Cookbook ISBN 13: 9780471196631

Web Commerce Cookbook - Softcover

 
9780471196631: Web Commerce Cookbook
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The code and the tools to make a Web commerce site work.

This hands-on book offers step-by-step "recipes" for creating a profitable and secure Web site. It provides all the tools a developer would need to sell wares and content through the Internet. With this nuts-and-bolts book, Webmasters and programmers can use the customizable programming code, HTML pages, ready-to-use templates, CGI examples, and server security components to build a fully-functioning Web commerce site. CD-ROM contains templates, sample code, HTML pages, CGI scripts for order processing, user validation and site management, a compiler, copyrighted freeware, and popular utilities.

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From the Back Cover:
Generate profits with ready-to-go templates, HTML pages, and CGI scripts
* Create and process order forms, authorize user access, and secure payments
* Build revenue with pay-to-view or mail order sites, and add advertising income for maximum profits.

Gordon McComb

All the know-how, tools, and techniques you need to build secure, money-making Web sites.

All the experts agree, there's good money to be made on the Web. Until now, nobody's bothered to show you exactly how it's done. Now it's time to roll up your sleeves and make it happen for you with this powerful book/CD package. Gordon McComb cuts right to the chase with the nuts-and-bolts programming information you need to build and manage a secure, money-making Web site. CGI order processing, user validation, and site management are explained in technical detail along with how to secure your transactions with CyberCash, First Virtual, and other systems. From designing a commercial site to credit card processing, he covers all the bases, including how to:
* Perform direct-to-bank card processing
* Create click-through advertising and banner ads
* Rent Web space for selling products and content
* Track usage, errors, and suspicious behavior
* Avoid security breaches.

You'll also learn how to control user access to directories and files and password protect your site for top-notch security. But that's not all. He also supplies you with the tools you need to do it right.

The enclosed CD-ROM includes:
* Ready-to-go templates
* HTML code, programs, and server files
* CGI scripts for order processing, user validation, and site management
* Loads of freeware and cutting-edge Web commerce utilities

Ready to make a killing on the Internet? Let the Web Commerce Cookbook show you how.
About the Author:
GORDON McCOMB is an award-winning author, consultant, and lecturer and has participated in setting up several profitable commercial Web sites. He is a regular columnist for JavaWorld and several online publications. His other books include the Web Programming Languages Sourcebook and JavaScript Sourcebook (both from Wiley).

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  • PublisherJohn Wiley & Sons Inc
  • Publication date1997
  • ISBN 10 0471196630
  • ISBN 13 9780471196631
  • BindingPaperback
  • Number of pages397

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